train

A little known fact in the press release industry is that press releases were created largely by accident- both literally and figuratively. In 1906 a train crash killed more than 50 people in Atlantic City, New Jersey. A budding young journalist named Ivy Lee convinced the Pennsylvania railroad service to issue a statement about what had happened. He wanted to explain the facts of the accident before journalists could put a different (negative) spin on it. He knew some kind of preemptive announcement would do it, so he convinced the railroad

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questioning

Many people ask us if they can still use our press release service even if they don’t have a proper news story to announce. They think they have to be announcing something big to send out a press release such as a new website, a new product, or recognition somewhere by others in their field. It’s true that press releases with a “real story” behind them are usually easier to pull off, but even if you have no story whatsoever you can still launch a highly profitable press release campaign.

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anchor

Many of our clients are surprised to find out that they can use up to four anchors in their press releases. We offer this because most of the high-end press release distribution networks that we use provide active hyperlinks. This is one of the best ways to aggregate backlinks to deep pages within your website, and when you’re listed on our network of high Page Rank news sites, the link juice will really help your website rise through the search engines. So here are some good tips to use when formatting the anchors in your press

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press-release-video

The process of effectively marketing your product or service, especially with press releases, is a challenging one. If you are like most Internet marketers then you are probably wearing a million different hats each day. You probably have a tenacious will to master anything you put your mind to, and when you find success on the Internet you usually have yourself to thank for it. This is the sense of accomplishment and freedom that comes from being an Internet marketer- but with freedom comes a degree of restriction, especially when considering

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big-news

Why are you reading this post about Press release titling? Is it because you’re bored out of your mind and have nothing better to do? Or is it because something about that headline up there got your attention and you just had to hear more about it? Regardless of the type of marketing you’re in, writing a press release title that yanks the attention of your target audience is absolutely critical.

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article-marketing-vs-press-releases

Press Release distribution has become one of the surest ways to generate tons of high quality backlinks and drive traffic to a website. While press releases gain popularity with internet marketers a lot of people still ask us what the fundamental differences are between press release marketing and article marketing. The following post is to help clear up some of the misconceptions between the two and help you decide the best marketing approach for your product or service. First let’s talk about press release distribution. For hundreds of years press

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quote

2012 is here and it’s time to get inspired. The time has come to ask yourself what has been sitting on the backburner for the past year? Is there a great idea percolating in your mind but you just don’t know how to get started? Do your current marketing efforts consist of one press release a year followed by a lackluster back linking campaign that has you bouncing up and down through the search engines? How does your marketing plan for 2012 look? Do you even have a

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reduce-multitasking

Let’s face it, we all love distractions. Like monkeys, we get a big shot of dopamine every time something successfully pulls us in a different direction. Why do you think people check their email and press release stats so often? But despite how good it might feel to slack off during a work day, distractions can put a major damper on our long-term goals. It can literally cut productivity in half, and it is one of the major reasons that so many people fail when working on large projects.

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press-release-distribution-sale2

Pressreleasemonkey.com, a press release distribution website, is announcing their holiday sale where they are offering 33% off their top selling “Gold Plus” writing plus distribution package. Originally $150, the $99 special is in response to the huge demand for marketing strategies that can capitalize on the flood of short term holiday traffic. Press Release Monkey was first started in 1996 and has been growing a reputation

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christmas-sale

In response to the recent demand for effective ways to capture the flood of Holiday traffic this season, Press Release Monkey is offering their full service press release writing plus distribution package for just $99 (originally $150). Press Release Distribution has proven to be one of the most effective ways to get the word out about a business fast. According to a recent study, 95% of people go the internet before they make their final purchase decisions. During the holiday season this statistic is magnified, turning the internet into a haven

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